How to Design a Media Kit That Attracts Travel Brand Partnerships

A media kit is your digital resume for brand collaborations. It tells brands: ✅ Who you are ✅ What you offer ✅ Why they should work with you ✅ What kind of content you create ✅ Your past collaborations (if any!)

Think of it as your first impression—so make it count!

The first page of your media kit sets the tone. Here’s what to include:

• A high-quality photo of yourself (Make it fun! Show off your travel style.)
• Your most prominent social media channels (Instagram, TikTok, YouTube, blog, etc.)
• A compelling “About Me” section—keep it short and punchy!
• A quick blurb on what you do (Are you a travel vlogger? A budget travel expert? A luxury hotel reviewer?)

👉 Pro tip: This is your first shot at making an impression—inject personality! Don’t just say, “I’m a travel content creator.” Say something like, “I’m an adventure-seeking, sunset-chasing travel storyteller who helps brands shine through engaging content.”

Now it’s time to let your content do the talking. Dedicate pages to showcasing your best photos and videos.

• Page 2: Highlight your best travel photography—scenic shots, lifestyle content, and anything that reflects your brand.
• Page 3: If you have a niche (luxury hotels, van life, adventure travel, etc.), dedicate a page to it!
• Page 4: Feature your top-performing videos—Reels, TikToks, YouTube Shorts. Label them with locations and styles.
• Page 5: Another deep dive—maybe hotel content, drone shots, or product reviews.

👉 Hot Tip: Brands want to SEE what you can do. Don’t overload them with random photos—select high-quality images that align with the types of brands you want to work with.